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When working with a corporation of this size it is important to know the business inside out and once the initial vision was discussed, we then set about planning the structure of the website along with the intricacies and detail that would eventually make this project come alive.
The real work began with the design concepts which outlined the complex features of the home page and due to our understanding of ILG's core values we were able to produce a home page that blew everyone away. Using the Wordpress framework we were able to marry a stylish front end with a super powerful content management system which allowed ILG to really take advantage of Wordpress' engaging and simple to use interface.
“eSterling have managed to build a website which has exceeded our expectations!”
Duncan Hall - Head of Design
The project features an interactive home page with numerous elements which outline ILG's core values and unique selling points. A categorised portfolio section is also featured which shows the brands ILG work with.
A lot of unique elements have gone into the finished product and we'd like to highlight a few here for you
so you can appreciate the level of detail gone into delivering a project of this nature.
By fixing the websites navigation to the top of screen allows a visitor to navigate all pages of the site no matter where they are.
Each pagination icon shows a loading bar which outlines when the next slide is to appear which is functionality Apple introduced on their website earlier this year.
This hero slider is not like the others. This bespoke slider loads different images every time you visit the website which keeps the user engaged.
This secondary navigational allows a user to control what section they view on the ILG home page. The smoothness of the scroll really gives a sense of care and attention.
It's early days but the website has received some amazing feedback and has instantly improved ILG's online status. Only time will tell but both eSterling & ILG are extremely confident that the website will open new doors to ILG and the future looks promising.
